Legal
Privacy Policy
Effective September 21, 2026
This Privacy Policy explains how Drive Prime Motors LLC ("Drive Prime Motors," "we," "us") collects, uses, and shares information through driveprimemotorsllc.com and the Drive Prime Motors mobile app (together, the "Services").
Information We Collect
Contact and inquiry information. When you submit the Contact form, request an appointment, or ask about a vehicle, we collect your name, phone number, email address, and the message or vehicle details you provide.
Account information.Creating a buyer/seller account (for "Sell My Car" listings, auctions, or in-app messaging) collects your email, name, phone number, and a securely hashed password — we never store your password in plain text. If you enable Face ID / Touch ID sign-in, the biometric scan itself stays on your device; we only store a device-bound credential reference, never the biometric data.
Listing and auction content. If you list a vehicle for sale or auction, we collect the vehicle details, photos, video, description, and contact preferences you submit.
Messages. If you use in-app messaging to contact a dealer or another seller about a vehicle, listing, or auction, we store the messages you send so the conversation can be delivered and displayed.
Vehicle Identification Numbers (VINs). VINs you enter or scan are used to look up factory vehicle specifications and open safety recalls. When you scan a VIN with your camera, the photo is processed only to read the VIN text and is not retained afterward.
Payment information. Paid marketplace listing fees are processed directly by Stripe, our payment processor. We never receive or store your full card number — only confirmation that a payment was completed.
Technical information. Like most websites and apps, our servers log standard technical information (such as IP address and request timing) used for security and to prevent abuse (for example, rate-limiting repeated requests).
How We Use Information
- Respond to inquiries, appointment requests, and messages
- Create and secure your account, and let you sign back in
- Publish and manage vehicle listings and auctions you submit
- Decode VINs and check for open safety recalls
- Process paid listing and featured-listing fees
- Send transactional emails and text messages you'd expect — appointment confirmations, account verification, password resets, and one-time sign-in codes
- Detect and prevent abuse, fraud, and spam
We do not use your information for automated marketing profiling, and we do not sell your personal information to data brokers or third-party advertisers.
How We Share Information
We share information only as needed to operate the Services, with these service providers:
- Stripe — payment processing for paid listings
- Twilio — text message delivery (appointment confirmations, verification codes)
- Cloudinary — hosting for photos and video you upload
- OpenAI — reads the VIN text out of a scanned photo; the photo itself is not retained by us or, to our knowledge, used to train any model
- NHTSA (National Highway Traffic Safety Administration) — the U.S. government's public vPIC and recalls database, used to decode VINs and check for open recalls
- Email delivery infrastructure — used to send the transactional emails described above
If you list a vehicle we choose to feature on our own Facebook page, only the vehicle's public listing details (price, photos, description) are posted — never your personal contact information beyond what you've chosen to make public on the listing itself.
We may also disclose information if required by law, or to protect the rights, property, or safety of Drive Prime Motors, our users, or the public.
Data Retention and Account Deletion
You can permanently delete your buyer/seller account at any time from within the mobile app (Sell → Account → Delete Account). Deleting your account immediately hides any listings or auctions you own from public view, signs you out of every device, and removes your personal information (name, email, phone) from the account record.
Some records — such as payment records, moderation history, and security audit logs — are retained after account deletion as required for accounting, legal, and fraud-prevention purposes, but are no longer tied to an account you can access or control.
Your Choices
- You can review and update your account details, or delete your account, at any time from the app.
- You can decline to grant camera, photo library, or Face ID / Touch ID permissions — the app remains usable for browsing inventory; only vehicle photo capture, VIN scanning, and biometric sign-in require them.
- Text messages we send for verification and appointment purposes include opt-out instructions where applicable.
Children's Privacy
The Services are not directed to children under 13, and we do not knowingly collect personal information from children under 13.
Security
Passwords are stored using industry-standard one-way hashing — never in plain text. Sign-in sessions use secure, HTTP-only cookies, and every password reset, account freeze/suspension, or deletion immediately revokes all active sessions on every device. No method of transmission or storage is 100% secure, but we work to protect your information using these and other reasonable safeguards.
Changes to This Policy
We may update this Privacy Policy from time to time. The "Effective" date above reflects the last update. We encourage you to review this page periodically.
Contact Us
Questions about this Privacy Policy or your information can be sent to sales@driveprimemotors.com or by calling (916) 261-8880.
Drive Prime Motors LLC — Rancho Cordova, California
